Crafting the brand identity behind a social impact showcase.

ROLE
  • + Branding
  • + Web Design
  • + Print Design
TOOLS
  • Adobe Illustrator
  • Adobe After Effects
  • Adobe InDesign
  • Figma
TIMELINE
  • 1 month
WITH
  • Christina (Web Developer)
OVERVIEW
Impact is an end of year showcase of student-led social impact projects. The expo’s aim is to celebrate our successes and facililate a culture of social good among our campus and community.

With 200+ attendees every year, a new theme is created to cultivate a sense of community, belonging, and excitement.
MY ROLE
Spearheading the visual identity

As the design chair, I produced and designed the digital and in-person visual experience for Impact. This included assets such as the website, posters, merchandise, booklets, signage, etc. that created the majority of outreach on our campus.

LAST UPDATED: AUG 2025